For SaaS businesses, understanding key metrics is essential to achieving sustainable growth. Among these, the LTV to CAC ratio—Lifetime Value to Customer Acquisition Cost—stands out as one of the most critical indicators of success. But what does it really mean, and how can you use it to scale your business effectively? Let’s break it down. […]

For many SaaS founders, the journey begins with a problem. As a customer, you notice a gap in the market and think, “Someone should build a tool for this.” When no one steps up, you take the initiative to create the solution yourself. It’s a story that’s as common as it is inspiring. But here’s

The world’s largest SaaS event is just around the corner—SaaStr Annual 2025 will be held in May in the San Francisco Bay Area, USA bringing together the very best SaaS experts, speakers, and mentors for three days of learning, community building, team training, networking, can’t miss sessions, and so much more. SaaStr 2025 will mark

In this video, Kyle Vamvouris, CEO of Vouris, interviews Victor Cheng about the top three skills that a startup founder needs in order to grow into a CEO. Here is a summary of what Victor shares: Today, I want to talk about three key skill gaps that I’ve noticed that startup founders typically have in their

Many people wonder what is B2B SaaS and how is B2B SaaS defined. B2B SaaS stands for Business-to-Business Software as a Service. This terms refers to the delivery of cloud-based software solutions to other businesses. This article will delve into the definitions, explanations, and examples of B2B SaaS. It will provide you with an understanding