The Key Differences between NRR and ARR
In SaaS businesses, you see a lot of acronyms. This article focuses on two specific acronyms: NRR and ARR. They are often used in the same context but have very different meanings. I’ll cover the …
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How Net Revenue Retention Can Make or Break Your SaaS Business
Net revenue retention (also known as the net retention rate or NRR) is a commonly used metric in SaaS companies to measure a combination of customer retention and upsell/cross-sell effectiveness with existing accounts. The net …
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Net Revenue Retention and Why It Matters
In this article, I’ll define net revenue retention, show you how to calculate it, explain why it’s important, and show you how to use it to manage your SaaS company. What Is Net Revenue Retention …
The Incredible Impact of Customer Lifetime Value in SaaS
Customer lifetime value is a metric that adds up all the sales expected from a customer over the lifespan of their relationship with your company. This metric is abbreviated as CLV or LTV. CLV is extremely useful …
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