Today, I’ll be talking about indirect sales channels, or indirect distribution channels, for SaaS businesses. To kick off, realize that there are two different categories of sales or distribution channels to reach and sell to customers. First is direct, where it’s your company name on the credit card charge or the invoice. And the second is indirect, […]
6 Indirect Distribution Channels (for SaaS) Read More »
What Are SaaS Distribution Channels? In SaaS, distribution channels refer to who sells the product to the customer and what method they use. There are a few commonly used SaaS distribution channels, including inbound and outbound sales forces, eCommerce self-service, and third-party app stores. Choosing the right distribution channel to use in a particular stage
9 SaaS Distribution Channels (with Examples) Read More »
The following guide defines and explains the various SaaS sales models, how to choose the right distribution channel for your SaaS company, and a framework to help think about which sales channels make sense under which situation. Every SaaS company needs sales. This is not subject to debate. What is subject to much debate is
7 SaaS Sales Models to Elevate Your Business Read More »
