Insights and Strategies for Scaling a Successful SaaS Company

Most SaaS founders between $5M and $15M Annu­al Recur­ring Rev­enue (ARR) dis­cov­er churn the same way: a cus­tomer who looked fine on the last quar­ter­ly

PLG com­pa­nies — busi­ness­es that run a prod­uct-led growth motion, where the prod­uct itself does most of the sell­ing instead of a sales team —

A founder can own half of a com­pa­ny, sell it for $50M, and walk away with $20M while the investor who owns the oth­er half

Of the three num­bers peo­ple use to judge whether a SaaS com­pa­ny can scale, the CAC pay­back peri­od is the one I trust most. It

A safe note is the five-page doc­u­ment that lets an investor wire you mon­ey today in exchange for equi­ty they will receive lat­er — and

ASC 606 is the account­ing stan­dard that decides when the cash a cus­tomer pays you actu­al­ly becomes rev­enue on your income state­ment — and for

Most SaaS founders I work with between $5M and $15M Annu­al Recur­ring Rev­enue (ARR) can recite their ARR, their churn, and their CAC pay­back from

A 409A val­u­a­tion is the inde­pen­dent appraisal that sets the low­est legal price your employ­ees can pay for their stock options — and get­ting it

The first VP of Sales is the sin­gle most expen­sive mis-hire a first-time SaaS CEO makes. SaaS­tr’s Jason Lemkin, who has watched hun­dreds of these