Category: Blog

Most advice on growth hack­ing SaaS hands you a list of 50 tac­tics and tells you to start run­ning exper­i­ments. Refer­ral pro­grams. Prod­uct Hunt launch­es.

Most SaaS com­pa­nies that stall between $5M and $15M in annu­al recur­ring rev­enue (ARR) don’t have a tac­tics prob­lem. They have a SaaS growth strat­e­gy

Most CEOs at $5M to $15M ARR can name the head­line sub­scrip­tion price on their pric­ing page and almost noth­ing else. That is a prob­lem,

The risk of churn­ing is not a num­ber you dis­cov­er after a cus­tomer can­cels. It is a pat­tern of sig­nals that show up 60 to

Most SaaS founders I work with at $3M to $15M Annu­al Recur­ring Rev­enue can quote their MRR. Far few­er can tell me what their MRR

Local­ized pric­ing is the prac­tice of charg­ing dif­fer­ent prices for the same SaaS prod­uct in dif­fer­ent geo­graph­ic mar­kets — based on local pur­chas­ing pow­er, com­pet­i­tive