Hi, I’m Victor Cheng.
I’m a CEO Coach that helps SaaS Founders with $3M+ ARR to grow their businesses in a slowing economy by: 1) advising on high stakes decisions, 2) teaching founders how to become “professional” CEOs, and 3) guide them to the next stage of growth. I’m the author of Extreme Revenue Growth and The Recession Proof Business and have been featured as a business expert by Fox Business Television Network, MSNBC, TIME magazine, The Wall Street Journal, Harvard Business Review, Fortune Small Business, SmartMoney, Forbes, Inc. Magazine, and Entrepreneur magazine.
Join Other SaaS CEOs and Founders and Learn How to Scale Your SaaS Business to $25 Million ARR.
Subscribe to my free newsletter and get updates, strategies, and tips for how you can scale your SaaS business.
This form collects your email so that we can send you the free materials you requested via email. Check out our Privacy Policy for details on how we protect and manage your submitted data.
Latest Blog Posts
The Lie Called SaaS Demand Generation
Most well-established marketing departments in SaaS companies have one or more people in demand generation or “demand gen.” I have always hated this term because
SaaS Exit: Strategic Buyer vs. Financial Buyer
I received a few emails in response to my article on SaaS capital markets. I thought I’d address one of the questions: What is the
The 3 Prerequisites to Scaling a SaaS Business
Silicon Valley culture is hyper-focused on growth and scalability. There is a right time to grow and scale. Many founder CEOs get the timing wrong.
Assess, Decide, and Act Cycle
Over the last two years, I’ve been active in my local emergency response volunteer community. I’ve participated in several mass casualty training exercises (e.g., earthquakes,
Why SaaS CFOs Are Essential
The topic of when, how, and why to hire your first CFO has come up not once, but three different times this week. Once a
Charlie Munger & Mental Models
Warren Buffett’s right-hand man is Charlie Munger. I’ve read transcripts from several of Munger’s speeches, and I really love the multidisciplinary way he approaches investment